Before the release of his new studio album Lover, Taylor swift offers a new marketing coup of genius: being the headliner of the first Prime Day Concert of Amazon!

You need to calm down. While we told you a little earlier that Maitre Gims and Shirin David have just unveiled their featuring “On Off”, there is one that never ceases to be talked about. As you can see, this is Taylor Swift. While his seventh album Lover is expected by August 23 and presales are breaking records, the country girl become popstar continues to be omnipresent in the media. After associating with UPS for the release of its previous opus Reputation, Taylor Swift turned this time to the biggest supplier of various objects on the planet, Amazon. To better advertise its two days of exceptional promotions, the American company would like to reward Amazon Prime subscribers with a concert event broadcast on July 10.

"The Prime Day Concert presented by Amazon Music will be an unforgettable experience for members around the world with an evening of performances by leading artists, including two Grammy winner Dua Lipa, multi-award winning SZA and world superstar Becky G " indicates the press release. "Hosted by award-winning actress Jane Lynch (" The Marvelous Mrs. Maisel "," Glee "), the Prime Day Concert presented by Amazon Music will be made available to Prime members after the live performance for a limited time on Prime Video and which will include selected songs from each performance. " Taylor Swift did not fail to announce this excellent news to her fans via a Instagram Story. In the rest of the music news, Ed Sheeran and khalid revealed their collaboration "Beautiful People".

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